The asphalt industry is full of hardworking professionals—driving innovation and sustainability across Europe. EAPA launched the #AsphaltHeroes campaign to recognise these hardworking individuals and the vital work they do, from construction sites to labs, offices, and road authorities.
We’re celebrating the diverse roles that keep our economies moving, connect communities, and ensure road safety. By sharing these stories, we aim to inspire both those in the industry and young people considering a career in asphalt sector.
Who Are the #AsphaltHeroes?
#AsphaltHeroes are the people who make roads happen. From asphalt workers and machinery drivers to engineers, plant operators, and innovators—everyone plays a key role in Europe’s infrastructure. Whether it’s developing new technologies or maintaining roads, these professionals are essential.
How You Can Get Involved
If you work in the industry, we want to hear from you! Sharing your story will help showcase the opportunities in asphalt and inspire others to join. Encourage colleagues and friends in the industry to share their experiences too
How to Participate
Taking part is easy! Nominate yourself or a colleague by filling out the form below. We’ll ask a few short questions, such as: What do you enjoy most about your work? How did you get started in the industry?
Your story could be featured in EAPA posters and online content, helping inspire the next generation of #AsphaltHeroes.
Why the campaign was created?
The idea for the #AsphaltHeroes campaign was born during a communications workshop at the EAPA Symposium in Paris in 2019. Excited by the idea of promoting and recognising people from our industry, while inspiring young talent to work in the asphalt sector, EAPA decided to further develop the campaign.
We also want to create a more positive image of the industry, one that is not only fundamental to our economy but also committed about its people and environment. A key goal of this campaign is to inspire more young people to pursue careers in the asphalt sector, and what better way to do this than by showcasing the real heroes behind the roads we use?